Ridesharing unicorn run by Bhavish Aggarwal Ola Mobility hopes to expand the range of e-commerce services it offers as a result of its partnership with Open Network for Digital Commerce (ONDC).
According to an ET report, the corporation is working on allowing its user base to buy groceries, clothing, and accessories through its app.
With an ONDC integration, the Ola app will get access to thousands of grocers and fashion and apparel brands across cities already on the network, the report added. The company has also roped in Magicpin as its technology service provider.
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The article also stated that the Ola app will have access to thousands of grocery stores as well as clothing and fashion companies in cities already connected to the network through an ONDC connection. Magicpin has also been brought on board by the organization to supply IT services.
Inc42 has reached out to ONDC for confirmation of the development. The story will be updated if and when we get a response.